Just over a year after inventing a new word for its WiMAX plans, Sprint Nextel Corp. has decided on a name that is easier on the tongue, and eyes, for its next-generation network aspirations. Sprint Nextel Corp. will be serving up its own mobile WiMAX products and services, branded “Sprint 4G,†in its retail stores, the carrier said. This move will mark the end of the Xohm brand, which was launched back in August of 2007. Sprint Nextel is offering the mobile WiMAX services under a mobile virtual network operator agreement with the new Clearwire, which recently closed on its formation that included the WiMAX assets of Sprint Nextel and the “old†Clearwire. Sprint Nextel controls 51% of the new Clearwire venture.
Sprint Nexel’s new “4G’ lineup will eventually include both handsets and modems. All of these devices will be able to switch between the CDMA network on the new WiMAX network that Clearwire is creating throughout the country
