Cell Phone Hits! – Daily Phone Buzz

i.TV has introduced v2.0 of its self-titled universal remote utility for the iPhone.The newly updated i.TV for iPhone (iTunes link) offers more content than ever before. Now in its sixth release, i.TV aims to keep you on top of listings, DVD rentals, and more. The i.TV Remote Control Framework is aimed at third-party developers, giving them a way to build controls for external devices into i.TV’s app. According to i.TV, controls built on the new framework will use scripts for defining user interface elements and key press behavior to control home-entertainment devices.
As a standout feature, i.TV offers a very nice TV listings browser. It automatically detects your location and shows you what’s playing on the services in your area. The interface for the show browser is well designed and it’s easy to pick a date and time to examine.
The latest version includes a new interface that features additional on-screen listings and can download TV shows and movies from iTunes. Version 2.0 also utilizes iPhone 3.0′s push notification service to send users alerts when their favorite TV shows are set to air.i.TV has posted a YouTube video previewing the Version 2.0 changes at its Web site
For now, enjoy a teasey video: [i.TV via BGR]: