Trying to catch up with the times, Kleiner Perkins has decided to put up its very own blog for the Apple iFund and iPhone. Announced in March of 2008, the iFund is a $100M investment initiative set in place to contribute finances to furthering application development for the iPhone and iPod touch platform. Development of applications for Apple’s iPhone has already proven to be big business. Already, 100,000,000 apps have been downloaded in just 60 days since the iPhone 3G’s launch and Apple chief executive Steve Jobs has hinted that he thought the App Store could be a billion dollar marketplace. Matt Murphy, the manager of the iFund, said in a blog post that more than $30 million has gone out to five different app developers over the last 6 months: Pelago, iControl (coming Q1 09), ng:moco (first game coming this month), GOGII (coming Q4 08), and an unannounced company (coming Q1 09). Matt said they’ve received 2,700 pitches from developers in those 6 months. Today, in an attempt to “share (and hear) perspectives around the iPhone and emerging open mobile ecosystem”, they have launched their own blog.
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