NTT, the Japanese telecoms company, is currently trialling a new type of phone, one that will be able it to receive smells direct. They are currently working with a specialist outfit who is to deliver the niff. Mobile Fragrance Communication (Kaori Tsushin Mobile) is no stranger to smells. NTT already uses the company within its advertising campaigns - it recently released orange and lemon smells at local beer halls, apparently

In use, you select a smell from a ‘fragrance playlist’ wherein smells are downloaded to the handset and then transferred, via infra-red, to a device which emits the fragrance.
Where was that rose scent at Valentines when we needed it? On the other hand, what sort of smell would the bookies send you if you’ve lost in the Grand National?First launched for home use in 2005, Fragrance Communication is now used by companies and individuals to enhance indoor environments with pleasing fragrances. The new mobile version offers the convenience of using mobile communication to download Fragrance Playlists, or files of recipes for specific fragrances together with visual (GIF animation) and audio (MIDI) content.
The Fragrance Playlists are downloaded from the “i-mode” mobile website of sister company NTT DoCoMo. Using the phone’s infrared port, the fragrance data is transferred to a device that has been loaded with a cartridge of essences, or base fragrances. The device, a smaller, lighter and more stylish version of the previous model, then mixes the specific fragrances and emits them as the user enjoys the A/V content played back on their phone.
The Fragrance Playlists also can be edited as well as shared with others who subscribe to the service. Also to be tested is a device controller, called the Service Gateway, which controls the operation of devices in the Mobile Fragrance Communication system. The gateway connects with the Internet, so instructions can be sent remotely from a mobile phone. For example, commands could be sent to the gateway to instruct the fragrance device to begin operating just before the user arrives home.


[…] fact, this handset has already available in Europe and other countries/regions. But NTT DoCoMo has been redeveloped specifically. On other hand, a HIGH-SPEED 7.2Mbps data transmission makes it […]