Today Samsung  announced the launch of its all new business smart phone brand called BizBee. The BizBee name is designed to drive awareness of Samsung’s new smart phone range in the business community and ensure consistency in marketing communications.All the devices from the BizBee family will feature: all-in-one connectivity, a full QWERTY keyboard, email and other business capabilities. The first smart phone in production for the BizBee range is the Samsung i780 exclusively in Europe. With the uniquely designed large screen of the Samsung i780 you’ll be able to view documents and files. It will run on the Windows Mobile 6.1 platform, unlike the current version which runs on the old WM 6.0 platform.And, it will also come with an optical mouse and stylus for ease of use.
The device will launch in Europe. The first print ads are scheduled to run in 10 European countries in November/December 2008. The Samsung i780 is the first product from the BizBee range to be introduced in Europe, initially in the UK, Nordics, Spain and Netherlands. Â As for the other upcoming smartphones from the BizBee family, Samsung gave no further details. Guess we have to wait and see what they will bring.


